In the show, Tara chats with inspirational guests from all walks of life who are using their celebrity and or other platforms to help bring about positive change in areas that impact families, parents, children and women. Season 5 of ‘The Tara Sharma Show’ co-produced by Tara Sharma Saluja and The 120 Media Collective, airs on Star World & Star World HD starting 22nd December, Sundays at 11:30 AM
by Prashant Kapadia/NHN
Mumbai: Star World, India’s leading English entertainment channel, brings the all new season – season 5 of ‘The Tara Sharma Show’. In the show, Tara chats with inspirational guests from all walks of life who are using their celebrity and or other platforms to help bring about positive change in areas that impact families, parents, children and women. Presented by BYJU’s and Hershey’s, the Tara Sharma Show in association with Blue Star, premieres on Star World with its all new season 5 on 22nd December 2019 every Sunday at 11:30 AM.
After four successful seasons, the fifth edition of the show widens its format and goes beyond parenting issues and covers topics pertaining to families, homes and society at large. With each episode structured around a theme such as following dreams, special needs and inclusion, health and fitness, kids and sports, reinvention, and many more, the show will also make efforts to raise awareness on various social causes and connect relevant schools, NGOs, and hospitals with those in need. Similar to the previous seasons, the episodes will feature an interesting mix of elements including inspirational and motivating conversations, feature stories, Tara’s personal anecdotes and intimate sneak peeks into the lives of Bollywood celebrities and other renowned personalities such as Salman Khan, Sunil Chhetri, Kalki Koechlin, Sonali Bendre, Lara Dutta, Pooja, Norah and Vivek – a family with a little girl with Down Syndrome who are doing a lot to raise awareness on inlusion and more. And that’s not all. The show will also take audiences through flashbacks from previous seasons which had Virat Kohli, Soha Ali Khan, John Abraham, Aamir Khan, Farah Khan, Konkona Sen Sharma, Kajol, Shilpa Shetty, Prince Manvendra, Emraan Hashmi, Sonam Kapoor, Riteish, Mary Kom and many more.
Tara Sharma Saluja, Creator, Host & Co-producer of the show said, “Our multi-platform show has been a great way for me to be with our kids and continue to work, being its creator, co-writer, co-producer with The 120 Media Collective, and host. Born out of my blog diary nine years ago, the show is centred on topics relevant to children and families and so I often draw from real life experiences and research. This season, we have widened it to be a platform to discuss topics not just on parenting but also wider family and societal issues with a view to trying to bring about positive change and help those who are seeking help. We have inspirational celebrity and non-celebrity guests who are using their platforms to help bring about positive change in areas that impact families, as our guests. I am overwhelmed by the inspirational and motivating stories I hear on the show and the positive response of our guests, celebrity and non-celebrity, and our viewers. I am also tremendously grateful to all involved in our show, it being literally like another child to me. Being the one who also secures our partner brands and network, I am thrilled to have Hershey’s, synonymous with Sharing Happiness and bonding with loved ones, Byju’s with Keep Learning and Blue Star with Being Cool, as our sponsors this season. They are all a perfect fit for our show. We are happy to continue being on Star World, a platform that helps us reach and impact the lives of many across the country. And our very encouraging and interactive digital following on The Tara Sharma Show Facebook, IGTV, Insta and YouTube Channel, helps take the show to a global audience too. Families and parenting being universal, and inspirational stories timeless and the language being English, we find viewers are often from all over the world, as are our guests. We hope you all like the show and it is a success touch wood!”
Byju’s Marketing Team: ‘Keep Learning’ is the key philosophy BYJU’S stands for. We aim to inspire students and their parents to inculcate this motto within their lives. Hence our partnership with the The Tara Sharma Show is one of the most synergistic and natural associations as it’s content drives audiences to ‘Keep Learning’ and bring about positive change.
Sarosh Shetty, Marketing Director, Hershey India Pvt. Ltd: “Hershey’s is an iconic brand with a 125-year-old legacy of bringing happiness to the world through its delicious chocolates, sweets and other great tasting snacks. The Hershey’s brand enables beautiful bonding moments with our loved ones. The Tara Sharma show focuses on conversations with guests and their special moments of bonding with their loved ones, thus making this show an apt fit for the brand and helps bring alive the brand proposition beautifully.”
B Thiagarajan, Managing Director, Blue Star Ltd: “We are in the business of cooling and purification, both of which improve the quality of life and the wellbeing of an individual. Hence, we feel that this show is apt and will help us rightly communicate our value proposition to the target audience. Just as we are an organisation which is ‘Built on Trust,’ Tara Sharma is a renowned influencer trusted by millions of people around the world for her stance on health and wellbeing. We are sure that the synergy of this partnership will create the right impact and bearing in the minds of the viewers and her followers.”
“As the show evolves in its fifth season to focus more on deeper parental and family issues and inspirational people stories, we’re delighted to partner with Byju’s, Hershey’s and Blue Star, who really understand, in the most progressive manner, the value of content and creative integrity. With Star World as our broadcast partner and an extensive digital presence including continuous engagement through exclusive content on Facebook, YouTube, Instagram, IGTV and Twitter, our objective of creating a truly multi-platform property has been achieved with content quality and audience engagement that we’re truly proud of”, said the Co-producer of the show, Roopak Saluja, Founder & Chief Executive Officer, The 120 Media Collective.
Catch BYJU’s & Hershey’s present ‘The Tara Sharma Show’ in association with Blue Star starting 22nd December every Sunday at 11:30 AM on Star World and Star World HD.
Shoots for Season 5 began on Monday 25th November 2019 and were fantastic with extremely engaging and inspiring conversations. The guests for the day were:
Salman Khan, Sunil Chhetri, Kalki Koechlin, Pooja, Norah and Vivek – a family with a child with Down Syndrome
More dates and guests to be revealed soon!