ShemarooMe’s Bollywood Premiere celebrates 100 weeks, with World Digital Premiere of its 100th movie “Lockdown to Unlock”
“Lockdown to Unlock” directed by actor-comedian Sunil Pal will be the 100th movie to have its world digital premiere this Friday
by Prashant Kapadia/NHN
Mumbai, 06 August 2021: ShemarooMe, the one-stop OTT destination for authentic Indian content, brought the excitement of the Friday release to its audiences across 150 countries with Bollywood Premiere, an offering that showcases World Digital Premieres of critically acclaimed high quality Bollywood movies every week. This Friday, August 6, 2021, sees the 100th movie to have its World Digital Premiere, and fans of unconventional yet entertaining movies will be able to enjoy “Lockdown to Unlock” as ShemarooMe’s Bollywood Premiere celebrates a century. With a loyal fan following looking forward to a new film every Friday, Bollywood Premiere has won hearts since its launch in September 2019, garnering good engagement and traction amongst audiences.
The movies showcased as part of ShemarooMe’s Bollywood Premiere are specially curated by a team of experts keeping in mind the preferences and entertainment needs of the consumers. Some of the Bollywood movies that were highly appreciated and loved by the audiences during their World Digital Premiere on ShemarooMe includes One Day: Justice Delivered, Paharganj, Door Ke Darshan, SP Chauhan: A Struggling Man, Ekkees Tareekh – Shubh Muhurat, Gone Kesh, Amma Ki Boli, Albert Pinto Ko Gussa Kyun Aata Hai?, Sharmaji Ki Lag Gayi, and My Client’s Wife among others.
The 100th film to have its World Digital Premiere this Friday is “Lockdown to Unlock” written and directed by actor-comedian, Sunil Pal will also be playing the lead role in the film. The other star cast includes Ganesh Acharya, Vijay Patkar, and Bigg Boss 2 winner Ashutosh Kaushik among others.
Hiren Gada, CEO, Shemaroo Entertainment, said, “The 100th World Digital Premiere is a milestone to be celebrated! ShemarooMe prides itself on consistently delivering on its commitment of releasing one Bollywood film every week despite the challenges faced due to the pandemic. The overwhelming response that ‘Bollywood Premiere’ has received across geographies is a testimony of our consistent ability to meet the entertainment needs of our audiences. We look forward to
bringing more such premieres in the coming months to keep loyal fans entertained with the best of Bollywood movies that they would otherwise not get an opportunity to watch!”
ShemarooMe’s Bollywood Premiere has brought a wide range of movies across genres to an audience that may have missed these during their theatrical release. Bollywood Premiere has
bridged the gap and ensured entertaining Bollywood movies reach the intended audiences, thus making it one of the most sought-after innovations on digital platforms.
About ShemarooMe:ShemarooMe is the over-the-top (OTT) video streaming app of Shemaroo Entertainment Limited, India’s leading content powerhouse. Over 57 years of being in the media and entertainment industry, Shemaroo has now evolved to be a significant player in the digital ecosystem. ShemarooMe is a comprehensive app with a diverse and exclusive content offering for an audience looking for Bollywood, Gujarati, Marathi, Devotion, Punjabi, Comedy and Kids categories. ShemarooMe also has a unique offering under Bollywood Premiere – the platform showcases the World Digital Premiere of critically acclaimed Bollywood movies every Friday. ShemarooMe gives consumers the freedom to choose subscriptions from various content categories. ShemarooMe enjoys wide acceptance in India and was recently launched in the US market along with the South East, Middle East Asia, UK and other Indian diaspora markets. Currently ShemarooMe is available across geographies, with its presence in 150 countries where consumers can download and experience the promise of endless entertainment delivered at the comfort of their homes. Consumers can download the ShemarooMe OTT app from Google Play, iOS App store and http://shemaroome.com/. ShemarooMe is also available for audiences to subscribe on Apple TV, Amazon Fire TV stick, Cloud walker TV, Mi TV, Roku amongst various other platforms.
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