Famous Backpack brand ‘Priority’ creates ‘Masks for Cause’ to fight against Covid-19
by Prashant Kapadia/NHN
Priority Bags, from the house of High Spirits Commercial Ventures Pvt. Ltd. has launched a line of a 6-Layer Filtration facemask which is reusable and washable to help fight the pandemic and reduce the impact of COVID-19. In addition, the company has come forward and donated 15,000 masks to police forces, migrants, vegetable vendors, petrol pumps and NGOs to help the frontline workers in their fight against the virus. The brand also plans to distribute more masks in the coming days.
There are different marks available in the market now. However, it is important to be able to differentiate between a protective mask for you and a surgical mask meant for the doctors. The Priority Protect Mask has been tested and certified as per standards by CE, ISO 2001-2015, ISO 13458:2016 GABC, QCS and GMP.
Commenting on the initiative, Sachi Maker – VP Marketing said, “As hygiene stands top priority today, we ensure suggested sanitization protocol and social distancing. We have even collaborated with Project SKAR an NGO based out of Mumbai, where we will be supporting them with our 6 filtered masks that will sustain for months, reducing pollution and ensuring long term protection. These masks can be used multiple times, making it eco-friendly and user friendly. Our core purpose and goal here stands to be in support and aid of the needy, who cannot afford quality safety and protective masks. With this initiative, we hope to engage in some meaningful work for the society, while also adhering to sustainability and reusability”.
The Priority Protect’s 6-filtered mask comes with the ability to be used multiple times ensuring sustainability and zero harm to the environment. First filtration layer helps to filter coarser unwanted particles, middle filtration layer is of spun and melt blown which works as bacteria & small particles filter & prevents any bacteria sized 3 micron, last filtration layer is a cotton fabric for moisture control and has an anti-bacterial feature.
Priority Protect Mask is conductive for respiratory protective the city air infectious and harmful particles like virus, dust, sand, pollen, smog and other infections.Priority Protect mask is available on Amazon! Prices range from Rs.105 for a pack of 1.