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VYRL ORIGINALS AND AKULL OF LAAL BINDI FAME, BRING TO YOU ‘I LOVE YOU’
by Prashant Kapadia/NHN
Mumbai: VYRL Originals, after releasing their back to back emotional and heartfelt tracks, is set to bring you a peppy romantic track with Akull. His previous track, ‘Laal Bindi’ was a chartbuster amongst the youth which became a cult on social media and digital platforms. After the mega success of ‘Laal Bindi’, Akull is sure to make you want to express your love with ‘I Love You’.
Just like ‘Laal Bindi’, Akull brings a melodious rendition in ‘I Love You’ that is hummable and addictive. We live in a day and age where people hesitate to express their feelings and love to even friends and family, The song depicts the true sense of being in love and a perfect track that will encourage you to convey your love fearlessly.
This track is penned by Akull along with the popular rapper, Mellow D and the video is shot in the picturesque locations of Turkey which is directed by Kenneth Lawrence. Akull is seen playing the part of a love stricken guy strumming with the guitar, taking the lady he loves to various beautiful locations and proposing her by expressing his love.
VYRL Originals is the frontrunner in building the culture and category of non-film music in India. Non-film music is making waves across streaming platforms, radio stations and other media. It is slowly and surely becoming a rage amongst the youth who are looking for original and meaningful music today. With “I Love You”, VYRL brings to its audience a tune to cherish and express love this season.
Akull on the release of his second track with VYRL Original shares “I am extremely happy and truly looking forward to the release of my new track ‘I Love You’. With this track we intend to spread love and get people to express love to their loved ones which is rare now-a-days. I am thankful to the entire team of VYRL Originals for their immense support and constant faith in me.”
On the release of this song, Vinit Thakkar, Senior Vice President, Universal Music Group India & South Asia said, “Akull is an extremely talented singer-songwriter and music producer. We saw an amazing response with his debut single ‘Laal Bindi’ last year across all digital and social media platforms. As an artist, Akull has grown phenomenally in the last 12 months and I am proud that the entire VYRL Originals team has made a significant contribution in his journey and I am very excited about his new release ‘I Love You’ which is out today”.
VYRL Originals – An EMI Records India Property: VYRL Originals is EMI Music India’s latest music property created to promote independent non-film music. This unique property is once again led by noted film director Mohit Suri – known for his excellent taste in music. Mohit will be curating every aspect of each track that is being produced. Right from the composers, lyricists to the singers, each of them have been carefully worked on and handpicked by the director himself. The sound will be in line with contemporary Bollywood music with great production values, albeit without the canvass of a film. The tracks under VYRL Originals will be launched simultaneously across every streaming service – in India as well as Globally – and will sit amongst today’s popular Bollywood songs giving the music lover a seamless listening experience.