Route Mobile Ltd. expands WhatsApp-based Ticketing to include Maha Mumbai Metro
by Prashant Kapadia/NHN
Mumbai, 11th October 2024, Route Mobile Limited (“Route Mobile”), one of the leading CPaaS (Communication Platform as a Service) providers to enterprises, over-the-top (“OTT”) players, and mobile network operators, has implemented a WhatsApp-based ticketing service for Maha Mumbai Metro in partnership with PeLocal Fintech Pvt. Ltd. Its solution is already up and running for Delhi, Pune, Nagpur, and Hyderabad, making Route Mobile the largest provider of WhatsApp-ticketing for metros in India.
Ticket booking on WhatsApp involves creating advanced solutions and the latest features, like in-chat browser and payment integrations. Route Mobile powers ticket bookings across four cities and caters to >8.3 million daily commuters across 469 stations and 21 lines.
The WhatsApp-based ticketing service was inaugurated with enthusiasm and cheers at a function attended by Mumbai Metro, Route Mobile and WhatsApp officials. Ms Rubal Agarwal, MD of Mumbai Metro inaugurated the service in the presence of; Mr Tushar Agnihotri, EVP (India & APAC), Route Mobile; Ms Aditi Mathur, Head of Payments, WhatsApp; Mr Arzan Singpurwalla, Partnerships Lead, WhatsApp for Business-Meta and Vivekanand Tripathi, CEO of PeLocal Fintech.
Tushar Agnihotri, Executive Vice President (India & APAC); Route Mobile, said, “We are excited to bring our WhatsApp Ticketing solution to Mumbai Metro, marking our fifth deployment in India after successful implementations in cities like Delhi, Nagpur, Hyderabad, and Pune. This milestone reflects our commitment to driving innovation in conversational commerce, making it easier for commuters to engage with services through a platform they already use daily. By leveraging WhatsApp, we are creating smarter, more personalized experiences that streamline interactions and redefine convenience in public transportation.”
The metro projects across major cities in India augment the existing city transport infrastructure, helping citizens travel across the city in a faster, more convenient and hassle-free manner. Route Mobile’s WhatsApp-based ticketing solution is a step towards making the journey experience even more pleasant. Commuters can use WhatsApp, a preferred mode of messaging, to send texts to a Metro With this innovative solution, commuters will now be able to book and pay for their metro tickets effortlessly through WhatsApp in an intuitive and conversational manner.
How to Book a Ticket on the Mumbai Metro with WhatsApp- To use this service, the user has to chat with the official WhatsApp account of the metro (+918652635500)- Follow the simple instructions like selecting ‘from’ and ‘to’ stations and number of tickets – Make the payment via their preferred payment method (UPI, Net banking, Credit or debit cards). – Upon successful completion, the user will receive the tickets as a WhatsApp message in the form of a link that will open the QR ticket which they can present at the time of entering the station and complete their journey.
To experience these ticketing solutions in Mumbai or other metros, click on the link or ping the WhatsApp number given below:Mumbai Metro: Send a “Hi” to this number or simply click! (+918652635500 )Maha Metro Nagpur: Send a “Hi” to this number or simply click! (+918624888568)Maha Metro Pune: Send a “Hi” to this number or simply click! (+919420101990)L&T Hyderabad Metro: Send a “Hi” to this number or simply click! (+918341146468)Delhi Metro: Send a “Hi” to this number or simply click! (+91965085580)
About Route Mobile Limited :(www.routemobile.com) (BSE: 543228; NSE: ROUTE)Established in 2004, Route Mobile Limited (“RML”) is a cloud communications platform service provider catering to enterprises, over-the-top (OTT) players, and mobile network operators (MNO). RML’s portfolio comprises solutions in Business Messaging, Voice, Email, SMS filtering, analytics, and monetization. RML has a diverse enterprise client base across various industries, including social media companies, banks and financial institutions, e-commerce entities, and travel aggregators. RML is headquartered in Mumbai, India, with a global presence in Asia Pacific, the Middle East, Africa, Europe, and the Americas.