• Corporate / Business

Numero uno reimagined: The denim brand introduces its new identity with a fresh new logoEmbracing Change and Innovation!

• nationalherald
• September 30, 2023

by Prashant Kapadia/NHN

Numero Uno, India’s most loved denim brand, proudly introduces its fresh new logo, marking a significant milestone in the brand’s evolution.

Brand’s new logo emphasizes on its promise to be dynamic, inclusive, and ahead of the times while embracing and amplifying Numero uno’s core values of Youthful, Casual, Modern, Innovative, and Meaningful.

In an ever-changing world of fashion, Numero Uno recognizes the importance of staying relevant and creating trends rather than following them. The new logo marks the brand’s commitment to remain youthful, and always tuning in with the lively vibe of today’s generation.

With a casual, modern, and innovative approach, the brand promises to continue delivering quality denim wear that makes a statement in the fashion world creating meaningful and purposeful fashion choices like always.

Mr. Jaiwant S Dhingra, Director of Marketing And Business Development, Numero Uno stated that  “Our new logo is not just a symbol; it’s a reflection of our dedication to crafting denims that embody the spirit of the time and relevance while honoring our core principles. We understand the fact that staying relevant and ahead of the time is not just a choice; it’s a promise.

The new logo incorporation on Numero uno garments has led to a premiumization effect.

It has significantly enhanced the visual appeal of the garments making them look more elevated and elegant. The brand’s essence is embodied in the logo, which provides their clothing a feeling of casual elegance and youthfulness while easily blending in with customers preferences.

The new logo will be prominently featured across all Numero Uno products, stores, and digital platforms, offering customers a fresh and contemporary experience. As Numero Uno reimagines its world, it sets a new standard in denim fashion, embracing change and innovation to remain a leader in the industry.

About Numero Uno: Numero uno is one of the most admired jeanswear brands in India. The brand offers a truly wide and marvelous range of denim and casual wear as wide as your imagination. There are cool and stylish shades, patterns and designs of apparels and accessories. Committed to quality, innovation, and inclusivity, Numero Uno continues to set the benchmark for contemporary denim wear. The brand’s new logo signifies its evolving identity, embracing youthfulness, modernity, inclusivity, and an unwavering dedication to staying at the forefront of fashion.