• Business Corporate / Business

Budget Reaction quote by Amit Relan, Co-Producer, Woot Factor Events

• nationalherald
• February 2, 2022

by Prashant Kapadia/NHN

“‘The budget is focused towards wealth creation in the long term, as well as adapting technology in forums that weren’t identified or are newly introduced even at rural levels. The newly announced emphasis on entrepreneurship and digital skilling will help us proliferate our nexus to make operations more connected and hassle-free. It will also lead to job employment opportunities and will create ‘work-ready’ taskforce for speedy development. It will eliminate labour costs in labour intensive sectors and will drastically bring down logistic costs. The RAMP programme can revitalize the MSME sector although we are not sure if 6,000 crore can suffice the ecosystem whole-meal. This is the encouraging story that emerges but we would have expected the entertainment and events industry to get some breathing room from the Govt which is lacking in this budget. While the Union Budget 2022 has shown some degree of consideration towards the MSMEs, it has missed emphasis on immediate relief measures to the sectors that were decelerated because of the lockdown. Having said that, we believe that opportunities with this magnitude of investments in a developing India definitely has the potential to reorient future endeavours to our businesses and the increased focus on digitalization and broadband connectivity has the power to open us to an enormous untapped audience base.”

About Woot Factor Events: : Woot Factor, a fully integrated event management, creative communications and experiential marketing agency redefining the face of corporate and consumer events in India. Reimagining events into smart, bold and unique occasions, it specializes in concept-to-completion execution of events and future-ready experiential solutions.

Founded by event architects Smita Jadhav and Amit Relan, the brand believes in being ‘the exceptional story’ behind every event. With almost 12 years of experience in the field, WOOT Factor has worked with numerous marquee brands such as Abbott Pharmaceutical, AU Small Finance Bank, ICICI Bank, Yes Bank, HDFC Bank, Aditya Birla Health Insurance, Godrej Properties, Sany Heavy Industries, NPCI, Tata Asset Management and Meraki by Pooja Chopra among others.

For more information on Woot Factor Events, visit -https://www.wootfactor.com/