Eduauraa continues to climb the success ladder
After the success of Eduauraa’s online learning packages launch #AbFuturePeSabkaHaq, the brand has received a boost to make an impact in the education sector
~Eduauraa’s packages start at an affordable price of INR 4999/- per year, making education accessible across sectors
~Eduauraa’s strategic partnership with Zee5 helps bring education along with entertainment on one platform
by Prashant Kapadia/NHN
Mumbai, 9th May, 2022: Since the pandemic, educational institutions around the world transitioned to e-learning. Edtech platforms channelized this opportunity to see an unprecedented boom. The growth curve of these edtech platforms has since been soaring. Eduauraa, one such edtech player, ensures quality education is made available in every corner of India at an affordable price. Good teachers who offer superior modules cannot reach Tier-2 and 3 cities. Through its state-of-the-art digital platform, Eduauraa has ensured that high-quality education penetrates uniformly across the country. Since its inception, the brand has been furthering its goal to help every Indian exercise their constitutional right to education and enable the Prime Minister’s vision of digital India for 1.2 billion Indians.
The brand has caused a disruption in the Indian Education landscape with its competitive price point. Eduauraa presently gets 20 % of its students from Tier-1 and metro cities while the rest are from Tier-2 cities and beyond. The attractive price offering is set cause a further spike in sign-up numbers from Tier-2 and 3 cities in the coming months. Further, when it comes to price comparison with the offline vs online classes, average price point for offline classes ranges from Rs 500 per hour, whereas Eduauraa’s tech-powered program cost Rs 30 per hour. Since Eduauraa has modules over and above the school syllabus, students in select cities are subscripting to supplement their offline learning to push the bar higher.
Elaborating on Eduauraa’s growth trajectory explained, Akanksha Chaturvedi, Founder and CEO, Eduauraa explains, “Eduauraa’s economical price point has made it a top choice for students across sectors. There has been an 140% increase in platform traffic and 85% spike in student registrations coming from Tier 2 and Tier 3 cities. Eduauraa has come a long way since its inception. The recent campaign #AbFuturePeSabkaHaq has received an overwhelming response as the brand is gearing up to further its reach. In the near future, Eduauraa is all set to continue to breaks barriers by bridging the digital gap in education by reaching communities in need in our country.”
Offering a bouquet of targeted solutions, Eduauraa has been carving a niche for itself in the sector. Emphasising values of equal opportunity, there are modules for students studying across all boards in English, Hindi and Marathi medium. There are programs for students of 6th grade students and above, along with preparation for national-level entrance tests like IIT-JEE and NEET, UPSC & Spoken English.
Eduauraa has been designed to ensure that it’s easy to use for students of any medium, with an interfaced designed using AI / ML. Further, the learning analytics shape its auto suggestions, helping the platform deploy a personalised approach to address a student’s problem areas by recommending methods and optimizing their learning path. The platform is set to see rapid growth by preserving the current experience, which has received great feedback from students and parents. Going further, Eduauraa hopes to add new features while keeping affordability in mind.
About Eduauraa:Co-Founded by Sanjay Vaidh and Jyoti Gupta, Eduauraa is a personalized online learning platform that provides education from 6th to 12th classes, JEE & NEET classes and spoken English classes with study materials as well. The ed-tech platform has added an enhanced layer of human interaction through refined and improved features like personalization, progress tracking, doubt solving, counselling & live classes across courses. Eduauraa has also made content available in Hindi, English & Marathi.
Eduauraa Technologies wants to empower kids with one of the best interactive learning experiences. The Eduauraa App provides innovative learning techniques with Mind-Maps, E-Books, MCQ5, Test Papers, and Past Board Papers, providing students a tailor-made platform for their educational journey.
Primary features of Eduauraa:
Customised to syllabus for ICSE + CBSE + 22 state boards
– 3 lakh+ video lectures of teachers explaining concepts through interactive video lectures with 2D/3D animations and real life examples
– 1 lakh+ ebooks, mindmaps, testpapers & past-papers which offer diagrammatic representation of topics, self-testing through objective & subjective questions, revision guides for students & past 10-year papers for exam revision.
Personalization for students to clear concepts
– Live Classes that give one-to-one teacher & student interaction on specific topics.
– Doubt Solving that ensures a learner’s specific doubts have been answered.
– Counselling that ensures students and parents can get clarity towards their career path.
– Eduauraa Proficiency Quotient, an AI/ML based tool which helps analyse a student’s progress and performance and provides transparency to parents about a learner’s progress.
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